Ecrebo Blog

The latest thoughts from the Ecrebo team

Michael Poyser, Chief Analytics Officer

Recent Posts

The data download...

Ask the Expert: A Q&A with Michael Poyser, our Chief Analytics Officer [and data guru] 

Powering the potency of real-time data

Real-time data plays a critical role in retail. It can be used to inform marketing campaigns, personalisation efforts and enables retailers to be more agile when it comes to..


The science behind store layout

As consumers, we’re all aware that when we walk into a store, we are being influenced in some way or another. For years, retailers have been refining the art of keeping us in..


Unlocking the true potential of customer data

Data is a hugely valuable resource in retail and it’s generated with every customer interaction, whether that’s online or in-store. But, what happens to that data afterwards?..


‘Eggcelerate’ retail sales this Easter

Following mixed Christmas results for many of our high street retailers, they’re now focused on planning for the next seasonal shopping event to tempt us into stores. Easter is..


Top tips to create real-time success from real-time data

Data is important. We all know it – especially in the retail sector where data plays a starring role in shaping pricing strategies, stock decisions, customer insights and..


Christmas comes but once a year

Many retailers will be crossing their fingers and hoping their Christmas wishes will come true this year. While Christmas is undoubtedly an important event for virtually every..


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