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The latest thoughts from the Ecrebo team

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Michael Poyser, Chief Analytics Officer

Recent Posts

Wrapping up Sales this Christmas

It’s that time of year again. The Coca Cola truck is making its way across the UK. Our town centres are lit up with fairy lights. And retailers’ hotly-anticipated Christmas..

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Getting More out of Retail Data

Retailers are increasingly focusing on data and analytics to help make better business decisions and guide marketing initiatives. But when it comes to decision-making, putting..

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Life after GDPR: How are Retailers Faring?

We’ve had a while to get used to the idea of GDPR given it was a few years in the pipeline. But given the compliance deadline passed just a few months ago, many businesses are..

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Chasing a Myth: Is a Single Customer View Really Achievable?

In today’s omni-channel retail landscape, customers can engage with a brand in multiple ways - from in-store and online, to apps and social media. However, while having an..

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Getting Real-time Results from Real-time Data

There’s no doubt that taking a data-driven approach to the retail challenge is becoming a necessity. With the encroachment of online retailers and a constantly shifting market,..

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Getting the Most out of Seasonal Trends

Countless factors can potentially influence overall sales and activity on the high street and seasonal trends are certainly not new. Retailers have been trying to make the most..

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