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Coupons: Where do we go from here?

Mike Grimes
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Mike Grimes, who recently joined Ecrebo as our President, North America, comments on a Retail Dive article that discusses the impact of coupons for getting shoppers in the door and into the checkout line. The piece focused on the findings of a recent study which found that coupons are still popular with shoppers and can help drive loyalty, footfall and increased customer spend. 

Read Mike's blog in full via our U.S website (opens in a new browser): Coupons: Where do we go from here? 

 

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