As brick-and-mortar retailers come under increasing pressure, advances in cloud technology have made the in-store point of sale (POS) a data mine that could help boost revenues.

In an interview with Retail Insight Network, our CEO, David Buckingham, explains how high street retailers can take advantage of OnPoint, our data and execution platform, that helps retailers learn and act on customer behaviour based on customer data collected at the till. 

Read the interview in full: How can point-of-sale data drive retailer revenues?