Identifying the Unidentified

Loyalty schemes play a huge role in the modern retail environment. But loyalty is about more than having a card or app. How do retailers engage with and deliver personalised offers to all customers? Even if they don’t have an in-house loyalty scheme?

Our eBook answers this question by looking at the opportunities that exist for retailers and how they can leverage the power of POS to grow loyalty. We look at:

  • The importance of loyalty
  • Why personalisation is important
  • How POS can deliver competitive advantage
  • The role of technology 

Download our eBook today to understand the opportunity that engaging all customers
represents for retailers


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