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Albertsons Companies Selects Ecrebo to Enable Personalised Marketing at Point of Sale

Written by Sarah Todd, Head of Marketing | Dec 19, 2019 12:00:00 AM

Ecrebo, a leader in point of sale marketing technology, announced today an agreement with Albertsons Companies, Inc., one of the largest food and drug retailers in the United States. Using Ecrebo’s OnPoint Total Receipt Marketing® solution, Albertsons Cos. will add personalised offers and messages to the nearly two billion paper and digital receipts issued annually at over 2,200 locations nationwide.

“We’re excited to help Albertsons Cos. and its many brand partners deliver precise targeted marketing at point of sale,” said David Buckingham, CEO of Ecrebo. “Our patented OnPoint Total Receipt Marketing software allows Albertsons Cos. to reach every shopper with bespoke savings delivered on paper and in digital receipts.”

“Our customers who are registered for Just for U love the program for its personalised deals and rewards,” said Vivek Kalpande, Group Vice President, Loyalty, Digital Marketing and Analytics at Albertsons Cos. “Our partnership with Ecrebo allows us to give the same personalised experience to all our customers. Ecrebo’s OnPoint solution allows us to turn receipts into an effective one-to-one marketing channel.”

Contact us today to find out how we can help your retail organisation deliver graphically-compelling, one-to-one marketing, using your existing receipt printers and/or on digital receipts.