With over 90% of transactions occurring in-store, Ecrebo’s POS-based technology opens up a marketing channel with unparalleled reach and precision, enabling retailers to deliver targeted offers and communications to customers at the till alongside their paper or digital receipts.
In turn, customers benefit from relevant offers and incentives delivered in a convenient and non-intrusive way.
"As a result of this more targeted engagement, we’ve seen significant financial benefits through increased trip frequency, greater basket size, and increased cross-category engagement."
M&S,Harry Bullard, Head of Pricing & Promotions, M&S
"Ecrebo’s technology will complement and extend the channels through which we talk to our customers across the UK and enable us to reward them with offers that are tailored to their shopping habits."
Waitrose,Sam Winterson, Manager of Customer Loyalty, Waitrose
LATEST NEWS AND INSIGHT
Coupons: Where Do We Go From Here?
Mike Grimes, who recently joined Ecrebo as our President, North America, comments on a Retail Dive article that discusses the impact of coupons for getting shoppers in the door and into the checkout line. The piece focused on the findings of a recent study which found that coupons are still popular […]
Getting Personal with Grocery Store Shoppers
The grocery store. What started out at the beginning of the twentieth century as a small shop selling only dry goods, has transformed itself into a formidable industry consisting mostly of large chains and one of the most competitive retail sectors. Today, of course, the future and pace of the […]