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Ecrebo Blog

The latest thoughts from the Ecrebo team

Are Loyalty Schemes Still as Valuable for Today’s Savvy Shopper?

by David Buckingham, CEO | April 16, 2018

Loyalty schemes within retail remain a popular concept. Two-thirds of shoppers globally have reported being a member of a loyalty scheme, with the most common benefits for..


Exploring the Future of Retail

by David Buckingham, CEO | March 22, 2018

We’ve been talking about the future of retail for quite some time now; trying to understand what the next two, five, or 10 years will look like and how the technology we’re..


The True Impact of Loyalty Schemes, Rewards and Personalisation on Consumer Behaviour

by David Buckingham, CEO | February 28, 2018

Despite a lot of media attention to the contrary, loyalty schemes continue to play a key role today, benefiting both the retailer and the consumer. In fact, for retailers..


Looking Back at NRF 2018: Retail's BIG Show

NRF’s BIG show 2018 was a great success and this year we shared the experience with our U.S. team for the first time since announcing our expansion into the U.S market in 2017...


Let’s Get Personal — The Future of In-store Loyalty for Retail

by David Buckingham, CEO | January 25, 2018

With 2017 now well and truly behind us, there has never been a better time to reflect on what shaped the last 12 months, and what we might expect to be faced with in the new..


Reflections on 2017

by David Buckingham, CEO | December 21, 2017

I’m sure we can all agree that it has been a whirlwind year for the retail industry. We’ve seen industry veterans battle for the lead spot in innovation and consumer loyalty...


In-store or online? Will Black Friday sales predict the future of retail?

by David Buckingham, CEO | December 7, 2017

With Black Friday come and gone, how exactly did retailers in the UK fare this year? And what, if anything, does this suggest for the retail sector going forward? According to..


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