Ecrebo Blog

The latest thoughts from the Ecrebo team

Can emerging technology maintain personalisation in the age of cashierless retail stores?

The retail landscape is fast evolving, shaped by changing customer demands, the growth of online retailers, increased competition and advances in technology. Regardless of..


Reviving the high street

by David Buckingham, CEO | January 30, 2019

The reasons that online-only retailers are so successful are two-fold: convenience and choice. Shoppers can find exactly what they’re looking for, compare products and prices,..


Getting real-time results from real-time data

There’s no doubt that taking a data-driven approach to the retail challenge is becoming a necessity. With the encroachment of online retailers and a constantly shifting market,..


The rise of click and collect; Convenience, experience and opportunity

by David Buckingham, CEO | September 6, 2018

In today’s omnichannel world where everyone is competing with Amazon, retailers are continuously looking for ways to boost their offerings, improve customer experience and..


Personalisation and retail loyalty in a post-GDPR world

by David Buckingham, CEO | August 29, 2018

Harnessing the power of personalisation is a vital endeavour for retailers today, helping them elevate their brand and offerings in a highly competitive landscape. By tailoring..


If discounts equal supermarket success, why aren’t personalised offers more popular?

by David Buckingham, CEO | June 7, 2018

Supermarkets have always been notoriously competitive, with each company using its own unique methods to draw in shoppers. But as the marketplace becomes even more crowded,..


Getting Personal with Grocery Store Shoppers

by David Buckingham, CEO | August 3, 2017

The grocery store. What started out at the beginning of the twentieth century as a small shop selling only dry goods, has transformed itself into a formidable industry..


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The way shoppers buy is changing

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We asked 1000 UK consumers what they really thought about loyalty and personalisation.

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