Ecrebo Blog

The latest thoughts from the Ecrebo team

David Buckingham, CEO

David Buckingham joined Ecrebo as CEO in March 2017 where he oversees the company’s global presence, international growth strategy and technology offering. With over 25 years’ experience within the retail and CPG insights and analytics space, David has held senior leadership positions at leading retail insights and analytics providers including Kantar Retail, IRI, Loyalty Management Group and i2c. Prior to joining Ecrebo, David was President of Aimia Shopper Insights in New York, where he headed up its North America division. Andy brings a wealth of enterprise technology and industry experience to Ecrebo’s commercial operation.

Recent Posts

Ecrebo's founder completes charity skydive for Launchpad

by David Buckingham, CEO | September 17, 2019

He only went and did it! OK, so it was a bit later than planned due to bad weather, but on Friday 13th September, Ecrebo founder, David Vernon, faced his fears and jumped out..


Retail returns, retail opportunities

by David Buckingham, CEO | July 23, 2019

Shopping online is easy. That’s one of the reasons so many of us do it. However, it’s not always quite as straight forward when it comes to sending items back if we change our..


Ecrebo founder takes to the skies in support of Launchpad

by David Buckingham, CEO | July 11, 2019

Homelessness is an all too familiar sight on the streets of Reading, and sadly, it’s on the rise. That’s why Ecrebo decided to support Launchpad, Reading’s leading homelessness..


Applying eCommerce logic to the high street

by David Buckingham, CEO | May 29, 2019

There are several reasons we love shopping online; convenience, choice and the fact we can find whatever we’re looking for quickly and easily. On the other hand, there are also..


Is collaboration the secret to retail success?

by David Buckingham, CEO | May 17, 2019

Online retailing might be growing at an exponential rate, but according to a House of Commons briefing paper in 2018, online transactions accounted for only 18% of all retail..


Turning the POS into a point of differentiation

by David Buckingham, CEO | March 29, 2019

The point of sale represents a major investment for a retailer and is not a technology that is needlessly replaced. But the role the POS plays within the industry shouldn’t be..


Looking back to look forward

by David Buckingham, CEO | February 15, 2019

2019 is already shaping up to be an interesting year for retail. HMV has had mixed fortunes; while 27 stores are closing, 100 stores and more than 1,000 jobs are safe due to a..


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